AI

Google's AI-Powered Search Revolution: Unveiling AI Overviews and More

21 June 2024

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Paikan Begzad

Summary

Google has unveiled a transformative update to its search engine, signaling a significant shift towards artificial intelligence. Previously known as the Search Generative Experience (SGE), the new "AI Overviews" are now being rolled out to users in the US and will soon be available globally. These AI-generated summaries will appear prominently at the top of search results, offering users a quick overview of answers along with relevant links for further exploration.

According to Liz Reid, recently appointed head of Google Search, this update represents Google's vision of AI taking on more of the search process. "Generative AI allows Google to streamline the searching process," Reid explains. "This enables users to focus on their specific tasks or areas of interest, whether they're exploring new topics or getting things done efficiently."

During its I/O developer conference, Google introduced several new features aimed at enhancing user experience through AI. In addition to AI Overviews, Google Lens now allows users to search by capturing video, while a new planning tool can automatically create itineraries or meal plans based on a single query. Furthermore, the results page itself will dynamically organize information, anticipating user preferences and needs.

This comprehensive integration of AI across Google's search functionalities, powered by its Gemini AI, marks a significant advancement in how users interact with search engines. Whether users type, speak, photograph, or record video, Google's AI will analyze and optimize search results accordingly.