Meltwater is a comprehensive media monitoring and social listening platform designed to help businesses gain actionable insights from media and social data. With over 20 years of experience, Meltwater offers robust tools for monitoring, analyzing, and engaging with media content across various channels. The platform empowers PR and marketing professionals to track brand mentions, measure campaign performance, and make data-driven decisions. Trusted by global brands, Meltwater is the go-to solution for enhancing media intelligence and driving business success.
Brand Reputation Management: Monitor and manage your brand’s online reputation.
Crisis Management: Quickly identify and respond to potential PR crises.
Competitive Analysis: Track competitors’ media coverage and social media presence.
Campaign Performance: Measure the effectiveness of your PR and marketing campaigns.
Audience Insights: Gain insights into audience behavior and preferences.
Comprehensive Monitoring: Covers a wide range of media channels and sources.
Advanced Analytics: Provides in-depth analysis and reporting tools.
Real-Time Data: Offers real-time monitoring and alerts for timely decision-making.
Trusted by Global Brands: Used by leading companies worldwide.
Custom Pricing: Requires contacting sales for pricing information.
Complexity: May have a learning curve for new users due to its extensive features.
Media Monitoring: Track mentions across online news, social media, print, broadcast, and podcasts.
Social Listening: Analyze social media conversations to understand audience sentiment and trends.
Real-Time Alerts: Receive instant notifications for important mentions and trends.
Analytics & Reporting: Generate detailed reports to measure campaign performance and ROI.
Influencer Identification: Discover and engage with key influencers in your industry.
Custom Dashboards: Create personalized dashboards to monitor relevant metrics and KPIs.